About Me

Name: Adam Bernard
Home: Fairfield, Connecticut, United States
About Me: Entertainment journalist with 15+ years of experience. Supporter of indie music. Lover of day baseball, fringe movies, & chicken shawarma. Part time ninja. Nerdy, but awesome.
See my complete profile
Bios & Press Releases

Bios: $250-$300
Press Releases: $50

Check out samples here

For more info, or to set something up, email me

Artist Advice e-book

Muscle For Your Hustle What Every DIY Musician Needs to Know (2011)

A collection of 22 of my best artist advice articles

Pick it up for just $1

Photo Ops

w/ Beautiful Bodies ('15)


w/ Michael Imperioli ('14)


w/ Millionaires ('12)


w/ Adam Duritz, iLLspoKinN & Notar ('10)


w/ Kevin Pereira on the old set of
Attack of the Show ('09)

Magazine Articles

Rocko The Intern

July 2010 - January 2013
Artist Of The Week - Rita J
Monday, December 07, 2009

Dope female emcees can be hard to come by. Sure, you may find one here or there, but as a rule, the majority of hip-hop shows and street corner cyphers are filled with male dominated line ups. The few females people get to hear on a mainstream level are, for the most part, using their sexuality to get attention, rather than attempting to learn, or hone, any kind of rhyming skills. This is why listening to Rita J’s debut album, Artist Workshop, is such a nice change of pace. She’s a smooth emcee with a style of her own, and what’s between her legs is not a topic of conversation. Point blank, Rita J has skills, and this week I caught up with her to find out more about her path leading up to her first LP, her thoughts on why there’s such a dearth of female emcees in the game, and how a hurricane picked her up and moved her.

Adam Bernard: Start everyone off with a little background info.  What originally made you want to be an emcee?
Rita J: Well, I never really set out to be an emcee, it just kinda happened over time after I had been engineering music in college, writing poetry, and becoming more and more encouraged to do so.  I just wanted to expand my writing and try different ways of doing so. Emceeing came out of that, and being very familiar with hip-hop from a young age helped me progress naturally.
 
Adam Bernard: Although there is a growing community of female emcees out there, you’re still far far outnumbered by the boys.  Why is this?  Are women not drawn to emceeing, and if so what do you think makes it such a male-dominated craft?
Rita J: I really can't tell you why, or speak for all women, but I think that we're not taken seriously, and our contribution to the craft is overlooked and overshadowed.  Men are still in the higher positions controlling what music is accepted in the mainstream, so until somebody changes the perspective of women from just being sexual objects, the image, and lack of female emcees, will exist. The female emcee also has more authority and demands than a video chick. It might be intimidating for a male to recognize a female really being a dope emcee. There’s a lot of machismo and ego in hip-hop, as well, and I don't know many woman that express themselves in that manner, or want to take on that role.

Adam Bernard: Other than the changes you mentioned that are needed to create a better space for female emcees, what do you think needs to happen in order to inspire more girls to want to grow up to be emcees?
Rita J: There needs to be better role models and a better success rate (i.e longevity) of women in Hip-Hop. They need to see more examples of female emcees with class, respect, style, power, and the proper skills to pay the bills.
 
Adam Bernard: Since you have the skills to pay the bills, let’s talk a little bit about your album, Artist Workshop.  Musically, what’s the direction of this project?
Rita J: Good rhymes, good beats, hip-hop with different musical production styles and influences, raw, organic, soulful, positive lyrics... I wanted a cohesive album that you can play all the way through.

Adam Bernard: What are the main focal points of your rhymes and why are you passionate about those subjects?
Rita J: I just want to uplift and encourage listeners to become better versions of themselves.  I vary in topic throughout the album, but always keep in mind a positive message. I talk about education, empowerment, spirituality, passion... I am a firm believer of what you put out into the universe comes back to you full force, so I want only the best for me and what makes me feel good about myself and others. Also, I want women and girls to know that there is an alternative to what has been seen/heard thus far in hip-hop.
 
Adam Bernard: If you had to pick just one song from the album - which you do, because I’m controlling this interview! Bwahahaha! - which would you say most represents who you are as a person?
Rita J: I would have to say “Inspiration” because I can really feel those emotions and lyrics and it was one of the first songs that I ever wrote. I'm always feeling challenged and consistently looking for inspiration.
 
Adam Bernard: Keeping with the theme of your personal life for a moment, you’ve had some pretty bad experiences with weather.  What this I hear about you having to flee from not just one, but a number of hurricanes? Did God just really want you to move?
Rita J: I experienced three devastating hurricanes in 2005 and it was scary to know that everything you know can be taken away from you in an instant. To see the destruction of a hurricane was eye opening, but yes, to answer your question, I feel like that was my confirmation to move.  I'm a midwestern girl, I'll leave the hurricanes for the Floridians. There really wasn't much I could do in those situations but pray that everything would turn out okay. It landed me in Atlanta, GA, where I've continued to pursue music.

Adam Bernard: Finally, tell me one thing you miss from your youth that you wish you could see, or do, today.
Rita J: I really miss dancing on stage. I was trained in dance for thirteen years. I still dance today, but not professionally. I also miss just being with my family, all of us living together, that's what made me who I am today.
 
Related Links

MySpace: myspace.com/ritajackson
Twitter: twitter.com/alreadytaken79
Label: allnaturalhiphop.com

Labels:

posted by Adam Bernard @ 7:15 AM  
0 Comments:
Post a Comment
<< Home
 
Follow

Email List

Popular Columns

The Struggles Foreign Artists Face in the US, & How to Overcome Them


Ten Secrets for Making a Show a Success Despite a Low Turnout


What Happens to an Artist When Their Record Label Folds

Latest Podcast

The Drunk Train #9
feat. Lucy Camp
& Toussaint Morrison
Stand-Up Comedy

My set from Soce's
First-Timer's Show (April '14)
B-Lister Nation
B-Listers are a select group of artists that were featured in my Artist Of The Week series that ran every Monday from April of '06 to April of '11. All of these artists have two things in common; extreme talent, and a flight path far too under the radar for my liking. They took on the title of B-Listers as they embraced being featured by me, Adam B. Check out the AOTW Archives for all the interviews.

Friends of Adam’s World
60 Second Review
Adam John | Kid Kryptic
Always Home and Uncool
AngryMarks
Backpack Cat
Claudia Alick
Definitely Amazing
Gangstarr Girl
Fly Like Dove
FreeHipHopNow
Halo Doesn’t Suck
I Are Conscious
iHeartDilla
Jesse Abraham
Joey K’s Place
Jus Rhyme
Ken Morico
Life of a Rockstar
MC Larny Rocks
Nappy Diatribe
Nobody Beats The Liz
Paul Gargano
Pay Us No Mind
Popular Opinions
Ramblings of the BK GrrlGenius
RapDirt
RapReviews
Sleep Dirt
Speech Is My Hammer
Stamford Talk
The 54 Reality Show
The BillaBlog
The Race to Nowhere
xo Publicity

Member Of

BLOGGER

Wikio - Top Blogs - Music

Alltop, confirmation that I kick ass

    Older Posts                 Newer Posts