Vid Pick: Sketch Tha Cataclysm - Re-Introductions Aren’t Necessary...

There was a time when rap videos featured fancy cars, explosions, helicopters, and even tanks. Most of the time that was to help the viewer ignore the fact that the artist was either terrible at rapping, or had nothing to say. The video for Sketch Tha Cataclysm’s latest, “Re-Introductions Aren’t Necessary, But Fuck It,” is a stark contrast. Shot in black and white, with nothing more than a simple photo shoot backdrop, we are given no choice but to listen to Sketch’s words. We get to focus on what the quick tongued emcee is saying, and when we do we get to experience a fantastic display of lyricism and flow. Re-introductions may not be necessary, but Sketch is someone you definitely want to know.